Overview
The Office of Public Affairs & Communications (OPAC) assists in communicating the President’s vision for the University of Wisconsin System, serves as a primary point of contact for news reporters, manages the UW System’s web presence and digital content, and produces a variety of print and online publications to serve both internal and external audiences.
Mission
Promote, coordinate, and advance the mission and value of the University of Wisconsin System.
Our Approach
We promote a common structure and consistent approach to communications and external relations to facilitate a positive association with the University of Wisconsin System identity and brand as well as an overall vision for the UW System. We do this through:
- Media relations
- Strategic communications
- Digital media services
- Graphic design services
- Web content management tools, training, and distribution platform administration
- Web governance
Leadership

Jack Jablonski
Associate Vice President for Public Affairs & Communications
Contact
1764 Van Hise Hall
1220 Linden Drive
Madison, WI 53706
Telephone: (608) 262-4046
jjablonski@uwsa.edu
Staff

Jessica Coda
Web Coordinator
1668 Van Hise Hall
1220 Linden Drive
Madison, WI 53706
Telephone: (608) 262-7902
jcoda@uwsa.edu

Robert Kosmeder
Communications Specialist
1670 Van Hise Hall
1220 Linden Drive
Madison, WI 53706
rkosmeder@uwsa.edu

Heather LaRoi
Strategic Communications Director
1660 Van Hise Hall
1220 Linden Drive
Madison, WI 53706
Telephone: (608) 265-3195
hlaroi@uwsa.edu

Jennifer Moore
Editor
1664 Van Hise Hall
1220 Linden Drive
Madison, WI 53706
Telephone: (608) 263-4228
jmoore@uwsa.edu

Mark Pitsch
Media Relations Director
1604 Van Hise Hall
1220 Linden Drive
Madison, WI 53706
Telephone: (608) 265-3419
mpitsch@uwsa.edu

Andrew Savagian
Internal Communications Manager
1666 Van Hise Hall
1220 Linden Drive
Madison, WI 53706
Telephone: (608) 720-2278
asavagian@uwsa.edu

Ethan Schuh
Public Relations Specialist
1652 Van Hise Hall
1220 Linden Drive
Madison, WI 53706
Telephone: (608) 720-2178
eschuh@uwsa.edu

Tom Thieding
Internal Communications Specialist
1656 Van Hise Hall
1220 Linden Drive
Madison, WI 53706
Telephone: (608) 262-0044
tthieding@uwsa.edu

Karin Wrzesinski
Marketing Specialist
1654 Van Hise Hall
1220 Linden Drive
Madison, WI 53706
Telephone: (608) 262-9701
kwrzesinski@uwsa.edu