{"id":8563,"date":"2022-10-25T09:39:25","date_gmt":"2022-10-25T14:39:25","guid":{"rendered":"https:\/\/www.wisconsin.edu\/all-in-wisconsin-new\/?post_type=campus_story&p=8563"},"modified":"2022-10-25T09:39:25","modified_gmt":"2022-10-25T14:39:25","slug":"new-major-meets-big-need-uwl-business-analytics-major-set-to-launch-in-january","status":"publish","type":"campus_story","link":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/story\/new-major-meets-big-need-uwl-business-analytics-major-set-to-launch-in-january\/","title":{"rendered":"New major meets big need: UWL business analytics major set to launch in January"},"content":{"rendered":"
\"Photo<\/a>
UW-La Crosse’s new major in business analytics is set to launch in January 2023. Professor Peter Haried, the program’s lead faculty member, says the major will cover an array of disciplines and provide students with experiential learning opportunities.<\/figcaption><\/figure>\n

UW-La Crosse launched its\u00a0business analytics minor<\/a>\u00a0at the worst possible time: the fall of 2020, at the height of the COVID-19 pandemic.<\/p>\n

But thanks to students and faculty who embraced the new minor \u2014 even in an online setting \u2014 the program thrived.<\/p>\n

It has done so well, in fact, that the\u00a0College of Business Administration<\/a>\u00a0is going a step further. In January 2023, the CBA will begin offering a\u00a0business analytics major<\/a>, allowing students to explore this multidisciplinary field in greater depth. The major was approved by the UW System Board of Regents in late September.<\/p>\n

\u201cWe all know that fall 2020 might not have been the best timing to start a brand-new minor,\u201d notes\u00a0Professor Peter Haried<\/a>, lead faculty member for the business analytics program \u2014 part of the\u00a0Information Systems Department<\/a>. \u201cBut the minor experienced tremendous growth over these past two years. It gave us proof of the need and overall interest in the business analytics area. The decision to pursue the major was the next logical step.\u201d<\/p>\n

To complete the program, students must earn 24 credits in the business analytics major, in addition to general studies and CBA core coursework.<\/p>\n

The major includes courses in data visualization and communication, analytics in enterprise systems, business forecasting, performance analysis, management of business analytics, and more.<\/p>\n

Because business analytics intersects with a variety of disciplines, students can take supplementary courses from inside and outside the CBA: accountancy, economics, finance, information systems, management, marketing, statistics, computer science and geography.<\/p>\n

Additionally, students will gain experience with the analytics languages and applications used by industry leaders. Faculty will meet regularly with alumni and business partners to ensure the curriculum aligns with industry standards.<\/p>\n

\u201cThis program demonstrates UWL\u2019s and the CBA\u2019s commitment to developing programs that align with the needs in the ever-changing business environment,\u201d says Haried, noting that there will be plenty of hands-on, experiential learning opportunities.<\/p>\n

\u201cThere are many ways we are going to be able to make an impact with the business community through projects, case completions and our overall engagement with the community,\u201d he says. \u201cBusinesses need graduates with business analytics skills to make better business decisions, and our graduates are going to be able to provide this skill set and make an impact.\u201d<\/p>\n

Students who earn a bachelor\u2019s degree in business analytics will be well-positioned for high-earning careers. Operational research analysts, market research analysts and management analysts are positions in high demand, and they offer salaries far above the national median.<\/p>\n

Haried says he has heard from a number of local employers hoping to connect with students and get involved with the program. This will allow the CBA to bolster undergraduate research, internships, group collaboration and real-world learning opportunities.<\/p>\n

Businesses have access to more data than ever before, Haried says. And yet, there are some that do not take full advantage of available data when making strategic decisions.<\/p>\n

Through the new major, he says, students will gain data-driven insights that can help businesses and organizations prosper.<\/p>\n

And while the program is launching with a strong foundation, Haried says it will maintain the flexibility to respond to emerging needs in the business community.<\/p>\n

\u201cIn the information systems field, we say, \u2018The only constant is change,\u2019\u201d he says. \u201cWe definitely plan to continue to change, adapt and evolve the program to align with the needs of our students and business organizations.\u201d<\/p>\n

\n

Written by UW-La Crosse<\/p>\n

Link to original story: https:\/\/www.uwlax.edu\/news\/posts\/new-major-meets-big-need\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

UW-La Crosse launched its\u00a0business analytics minor\u00a0at the worst possible time: the fall of 2020, at the height of the COVID-19 pandemic. But thanks to students and faculty who embraced the new minor \u2014 even in an online setting \u2014 the program thrived. It has done so well, in fact, that the\u00a0College of Business Administration\u00a0is going […]<\/p>\n","protected":false},"author":15,"featured_media":8565,"comment_status":"closed","ping_status":"closed","template":"","institution":[104],"story_category":[],"class_list":["post-8563","campus_story","type-campus_story","status-publish","has-post-thumbnail","hentry","institution-uw-la-crosse"],"_links":{"self":[{"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/campus_story\/8563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/campus_story"}],"about":[{"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/types\/campus_story"}],"author":[{"embeddable":true,"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/comments?post=8563"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/media\/8565"}],"wp:attachment":[{"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/media?parent=8563"}],"wp:term":[{"taxonomy":"institution","embeddable":true,"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/institution?post=8563"},{"taxonomy":"story_category","embeddable":true,"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/story_category?post=8563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}