{"id":8439,"date":"2022-09-30T09:33:26","date_gmt":"2022-09-30T14:33:26","guid":{"rendered":"https:\/\/www.wisconsin.edu\/all-in-wisconsin-new\/?post_type=campus_story&p=8439"},"modified":"2023-10-04T15:18:04","modified_gmt":"2023-10-04T20:18:04","slug":"uwms-new-business-incubator-offers-free-help-for-maturing-startups","status":"publish","type":"campus_story","link":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/story\/uwms-new-business-incubator-offers-free-help-for-maturing-startups\/","title":{"rendered":"UWM\u2019s new business incubator offers free help for maturing startups"},"content":{"rendered":"
\"Photo<\/a>
UWM partners Brian Thompson of the Lubar Entrepreneurship Center (from left) and Lubar College Dean Kaushal Chari discuss training for startups with Matthew Friedel (right), director of the new Business Innovation Incubator that is guiding 10 startups beginning this year. (UWM Photo\/Elora Hennessey)<\/figcaption><\/figure>\n

\u201cOne of most difficult things you can decide to do, I think, is to start a business,\u201d said Steve Glynn, CEO of the four-year-old startup Experience Milwaukee. \u201cThere\u2019s a lot of trust that has to be built.\u201d<\/p>\n

Glynn hopes to grow his venture, which produces two podcasts about the city, by joining a new business incubator formed through a partnership between UWM\u2019s Lubar College of Business and Lubar Entrepreneurship Center (LEC).<\/p>\n

The\u00a0Business Innovation Incubator<\/a>\u00a0is helping 10 startups, including Glynn\u2019s, acquire the skills needed to move their ventures forward. UWM students, faculty, alumni and members of the broader community were invited to participate in the 11-month program. Incubator director Matthew Friedel hopes it will become an annual offering.<\/p>\n

\u2018Custom consulting and mentoring\u2019<\/h3>\n

Experience Milwaukee is the perfect participant for the incubator\u2019s free training, said Friedel, who is also a senior lecturer in UWM\u2019s School of Information Studies. Entrepreneurs accepted to the program are expected to have completed basic customer discovery and to demonstrate that they have a strong business idea, he said.<\/p>\n

\u201cThere are not a lot of funding avenues for many of these companies that are off the ground, but not yet fully mature,\u201d Friedel said. \u201cSo, a program like this gives participants access to a very experienced network of successful investors and entrepreneurs. It\u2019s custom consulting and mentoring.\u201d<\/p>\n

\u201cOur vision for the incubator is to spur innovation, entrepreneurial growth and jobs in the region through this very hands-on and individualized approach,\u201d said Lubar College Dean Kaushal Chari.<\/p>\n

Chari also noted that the program offers $5,000 grants to each of the program\u2019s ventures.<\/p>\n

Workshops teach helpful skills<\/h3>\n

In the first half of the program, participants will attend weekly workshops through a course offered by the Lubar College and held in the LEC on campus. Workshops will focus on skill needs for individual ventures, from sales and intellectual property to customer discovery and prototyping a product at the\u00a0UWM Prototyping Center<\/a>\u00a0at the Innovation Campus building in Wauwatosa.<\/p>\n

The program\u2019s second component, beginning in the spring, will entail coaching and mentoring, Friedel said.<\/p>\n

\u201cIt\u2019s going to be discovering the domino to push over that makes the other dominoes fall so that their venture can be successful,\u201d he said. \u201cThat could be anything from hiring additional people to fine-tuning your pitching skills. It depends on where that entrepreneur is.\u201d<\/p>\n

Participants will also benefit from the connections with\u00a0Milwaukee Venture Partners<\/a>, an angel investment group that Freidel co-founded in January 2021. The group recently contributed to a $1 million investment in the UWM startup COnovate, which is developing novel materials for lithium-ion batteries.<\/p>\n

Expertise and guidance<\/h3>\n

Expertise from around the campus also is available. Friedel is working with incubator board members Steven Michael, Bostrom professor of entrepreneurship in the Lubar College; Brian Thompson, president of the\u00a0UWM Research Foundation<\/a>; Jim Hunter, Bostrom entrepreneur-in-residence in the Lubar College; and Lauren Petersen, entrepreneur-in-residence at the LEC.<\/p>\n

\u201cWhen a program is offering the expertise, guidance and networking that this incubator has, I don\u2019t think you can ever get enough of that,\u201d said Glynn. \u201cThis is a perfect opportunity to leverage all of the resources here at UW-Milwaukee and use them to your advantage.\u201d<\/p>\n

This year\u2019s participants include:<\/p>\n