![\"industrial](\"https:\/\/www.wisconsin.edu\/forwisconsin\/wp-content\/uploads\/sites\/378\/2015\/01\/UW-Stout_profadvice_astwoodclass_students-300x224.jpg\")
<\/a>For seniors Ted Baumann, of Merrill, and Nick Larson, of Sheboygan, what started as a potentially nerve-wracking experience turned into a confidence-builder when they received positive feedback.<\/p>\n
Baumann designed a toothbrush-toothpaste holder. Larson created a cord-wrap device, a product that would help people organize cords that dangle from personal electronic devices.<\/p>\n
They presented their products together. Another aspect of the assignment was that pairs or groups of students would create products that work together or match in some way.<\/p>\n
\u201cFeedback on the product went really well,\u201d Baumann said. \u201cThe professional designers liked that my design actually worked, looked nice and it was feasible to make with a two-part mold.\u201d<\/p>\n Larson\u2019s presentation included photos of how he envisioned his cord wrap being used. \u201cThe designers liked the real-life scenario of who would use this and why,\u201d he said. \u201cThey wanted to know how we came up with the product and how we researched it.\u201d<\/p>\n Students had four weeks to work on the project. Baumann and Larson said they each invested about 40 hours on their ideas and designs.<\/p>\n Three other students, juniors Holly Brummer, of Buffalo, Minn.; Luke Myhers, of Eau Claire; and Kayla Daken, of Bloomer, worked together to design a wall cellphone holder and a cord clip.<\/p>\n \u201cIt was good to get that feedback, such as on price-point issues, something we may not have thought of,\u201d Brummer said.<\/p>\n The project didn\u2019t end with the presentations. It turned into a multidisciplinary project as well. Students in plastics engineering and manufacturing engineering implemented the designs for manufacturability. They machined mold inserts, which would allow mass production of the part designs, according to Associate Professor Adam Kramschuster.<\/p>\n Professional perspective<\/strong><\/p>\n One of the professional reviewers was Jeremy Odegard, human-centered design manager for Phillips-Medisize in Hudson. He is a 1997 graduate from UW-Stout in industrial design.<\/p>\n Another reviewer was Jill Holterhaus, a designer at Target headquarters in Minneapolis. She works in the company\u2019s pet products area, including with the in-house Boots and Barkley brand.<\/p>\n She once was in the students\u2019 shoes \u2014 she is a 1999 UW-Stout graduate in industrial design.<\/p>\n Overall, the students\u2019 work impressed Holterhaus. \u201cThey were proactive, designing for a fast-changing consumer products market. The quality of work was good, and they had nice visual displays,\u201d she said.<\/p>\n Students are learning the right approach, Holterhaus said. \u201cThe way they do projects is 100 percent the way we do them in the real world. The process never changes. I love the UW-Stout method,\u201d she said.<\/p>\n Holterhaus called industrial design a \u201csuper-rewarding career\u201d and said she enjoys her work in the large design division at Target.<\/p>\n Seeing students\u2019 work also provides a fresh perspective on design, Holterhaus said. \u201cI love giving back time and energy to the UW-Stout program, plus we\u2019re alumni looking for new talent and UW-Stout has one of the few industrial design programs in the Midwest.\u201d<\/p>\n For more information on industrial design and related programs at UW-Stout, go to www.uwstout.edu\/artdes<\/a>.<\/p>\n Menomonie, Wis. \u2014 For a group of industrial design students at University of Wisconsin-Stout, it wasn\u2019t just another day in the classroom. It was a day of reckoning, academically speaking. Associate Professor Jennifer Astwood had assigned them to design an injection-molded consumer product for the college-age market, something they should know a little about. They […]<\/p>\n","protected":false},"author":15,"featured_media":2543,"comment_status":"closed","ping_status":"closed","template":"","institution":[90],"story_category":[],"class_list":["post-1997","campus_story","type-campus_story","status-publish","has-post-thumbnail","hentry","institution-uw-stout"],"_links":{"self":[{"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/campus_story\/1997","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/campus_story"}],"about":[{"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/types\/campus_story"}],"author":[{"embeddable":true,"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/comments?post=1997"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/media\/2543"}],"wp:attachment":[{"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/media?parent=1997"}],"wp:term":[{"taxonomy":"institution","embeddable":true,"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/institution?post=1997"},{"taxonomy":"story_category","embeddable":true,"href":"https:\/\/www.wisconsin.edu\/all-in-wisconsin\/wp-json\/wp\/v2\/story_category?post=1997"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<\/a><\/a><\/a>