Tourism
Tourism is a strong driver of Wisconsin’s economy. From preserving Wisconsin’s natural resources to hosting national events in partnership with local communities, our students and faculty are helping to boost Wisconsin as a tourist destination.
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I want that mattress! UW-Parkside professor mentoring former student’s start-up business
July 1, 2022
Picture this: You spend a few days away from home at an Airbnb, hotel or Vrbo. After a couple of restful nights, you realize how much you like … the […]
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UW-Eau Claire art students collaborate with local business on welding project
June 7, 2022
As Brittany Harp puts the finishing touches on her metal sculpture — a creation made with shapes and colors to represent the sun — the University of Wisconsin-Eau Claire […]
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Still running: Agreements keep WIAA state track meet at UWL
June 3, 2022
The Wisconsin Interscholastic Athletic Association agreed to five-year contracts with the University of Wisconsin-La Crosse and Explore La Crosse to host the State Track and Field Championships in La Crosse through […]
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UW-River Falls: Food Ready Space opens at St. Croix Valley Business Incubator Center
May 4, 2022
When the new 3,000-square-foot Food Ready Space opened in February at the St. Croix Valley Business Incubation Center, it required no marketing before all seven spaces were filled with entrepreneurs […]
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Leader of the Pack: Brian Gutekunst’s path from UW-La Crosse to general manager in Titletown
May 3, 2022
In 1994, a shoulder injury seemed to spell the end of Brian Gutekunst’s time with the UW-La Crosse football team. Coach Roger Harring had other ideas. “It was evident my […]
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UW-River Falls to offer international dual degree program, partners with university in the Netherlands
January 5, 2022
The UW System Board of Regents has approved a new undergraduate Bachelor of Science program in international food operations management at the University of Wisconsin-River Falls (UWRF). This is a […]
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UW-Milwaukee history alum forges cultural connections at Luxembourg museum
December 23, 2021
The only thing that Serena Stuettgen knew about Luxembourg was that it was a small country in Europe. Even so, she applied as a curator at the Luxembourg American Cultural Society […]
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UW-Stevens Point experts researching solutions for disposal of CWD-infected deer
December 7, 2021
One of the challenges in dealing with chronic wasting disease, a fatal brain infection in deer, elk, moose, reindeer and caribou, is the disposal of infected animals. A team of […]
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UW-La Crosse alum finds calling as museum marketer
October 4, 2021
Sean Mobley came to UWL to study engineering — his first step toward a career designing roller coasters for Walt Disney World. But there was one problem: Mobley hated calculus. […]
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Kwik quip: UW-La Crosse alum is the witty voice behind Wisconsin’s favorite convenience store
August 18, 2021
Every time a rainbow appears over a Wisconsin town, the messages start rolling in. “People love sending us photos of Kwik Trip at the end of a rainbow. We’ll get […]