1. UW-Platteville alumna creates The Midwest Girl brand

    From left: Photo of Marissa (Droessler) Hoffmann and Marah Odgers.

    Never forget where you come from is the ongoing theme running through The Midwest Girl, a Dubuque, Iowa T-shirt brand founded by University of Wisconsin-Platteville alumna Marissa (Droessler) Hoffmann and her […]

  2. UWM engineering alumna builds a business in sustainable stormwater management

    Photo of Carrie Bristoll-Groll showing off StormGUARDen, a product her company launched that serves as a combination rain garden and rain barrel. (Photo courtesy of Carrie Bristoll-Groll)

    Wisconsin is blessed with an abundance of water. We have so much water, we often end up with too much in the wrong places at the wrong time. This water […]

  3. UW-Parkside undergrad wins Wisconsin Big Idea Tournament

    Photo of UW-Parkside undergraduate Gabrielle Richardson, who won the Big Idea Tournament in 2021

    Gabrielle Richardson, a UW-Parkside pre-med undergraduate majoring in Spanish and Criminal Justice, is the winner of the Wisconsin Big Idea Tournament. The tournament was sponsored by UW System and the […]

  4. Madison’s tech sector booms, driven by UW innovation

    Photo of Madison, which is increasingly being noticed as a hub of tech innovation, inspired in part by UW–Madison technology and graduates. PHOTO: BRYCE RICHTER

    The strong growth of Madison’s technology sector is drawing attention nationwide. The boom is fueled in part by UW–Madison, which provides cutting-edge research, entrepreneurial graduates and researchers, and a well-educated […]

  5. How seven UW-Whitewater students embarked on mission to combat vision loss in India and empower young women

    Photo of one of eight trained workers employed through a social entrepreneurship business model developed by UW-Whitewater Enactus students for Combat Blindness International performing an eye exam in a village in Uttar Pradesh, a state in northeastern India. COP workers perform vision screenings, dispense eyeglasses and give referrals for cataract surgery in the remote, rural province. (Submitted photo/courtesy UW-Whitewater Enactus)

    In the photograph is a mirror. In the mirror, a man with a weathered face and hands wears a pair of eyeglasses and looks approvingly at his own reflection. The […]

  6. UW–Madison alum’s mask makes Time magazine’s list of best inventions of 2020

    Photo of Max Bock-Aronson

    While studying abroad in Singapore as a University of Wisconsin–Madison mechanical engineering undergraduate student in 2013, Max Bock-Aronson experienced heightened levels of air pollution firsthand. He also happened to be taking an […]

  7. UW-Milwaukee historian tells a story of Black capitalism through beer

    Photo of John Harry, whose interest in beer antiques and memorabilia led him to choose beer history as the focus of his studies at UWM. (UWM Photo/Troye Fox)

    If it takes beer to get people interested in history, that’s fine. That’s the view of John Harry, a history graduate student who has focused his research on beer and […]

  8. Among Us fan video animated by UW-Stout student has millions of YouTube hits

    Screenshot: UW-Stout student Chloe McChesney created an animated video for the song “Good to Be Alive” by CG5. The video already has more than 10 million plays.

    Chloe McChesney loves to use color and avoid straight lines, creating soft and visually effective animation. McChesney’s animation has created quite a following. The senior majoring in entertainment design-animation, which […]

  9. UW-Whitewater entrepreneurship opportunities light a path for recent grad

    Photo of Blue Line team members, from left: Chief Operations Officer John Lapota, Marketing Director Kristen Holtan, CEO and Lead Engineer Dustin Herte, Chief Sales Officer Lukas Walter, Lead Sales Manager Tyson Curtis, and Business Development Director Benjamin Brietenbucher. (Photo from https://bluelinebattery.com/about)

    As a first-year student at the University of Wisconsin-Whitewater, Kristen Holtan was assigned to choose from myriad student organizations in the College of Business and Economics and attend at least […]

  10. UW-Stout students’ alternative design for cube packaging of coconut oil wins national award

    Photo of UW-Stout's award-winning Coconut Cubes packaging

    Coconut oil is becoming a popular product in many people’s kitchens and baths as they discover the benefits it can add to their cooking and self-care routines, as an alternative […]